One fancy bottle is labeled as ‘extra virgin olive oil’ and carries a price tag of $37.50 for one half liter. On the shelf below is another bottle – also labeled as ‘extra virgin olive oil’ but its price is $37.88 for three liters – twelve times more product for the same price. How is it possible for two products of equal quality to sell for such disparate pricing?
Olive Oil – Who’s Cheatin’ Who?
Posted by Food-and-Drink Articles from EzineArticles.com on January 21, 2009
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